Sarah Willard

All our dresses and accessories are lovingly handmade by our small and friendly team of designers and artisans in our Staffordshire studio. It’s a true "atelier." We work surrounded by so many things that inspire us. We use old fashioned couture techniques to hand craft heirloom dresses that we will hope will be treasured forever. As soon as you step into the studio you will be greeted with lots of inspiration - there's mood boards and design sketches, vintage dresses and calico toiles draped on mannequins, teacups filled with delicate beads and vintage buckles, boxes overflowing with lace and the latest collection of dresses waiting to be tried on. Choose from a collection of ethereal dresses in the finest silks, satins and laces. There's plenty of choice and a room full of dresses for you to try on! But what if you love our style of dresses, but you’d like a dress in a different colour, or in a different fabric, or with a different neckline etc? It's perfectly possible! All of our dresses are made in house, so details can be changed easily, and a collection dress can be customised to become the dress of your dreams. Because everything is made locally we can be flexible on lead times too, so if you are getting married and worrying about getting a dress in time we'll always do our best to help. And what if you have an idea for a dress that you would like brought to life, or you simply cannot find what you are looking for? Or you would simply love to know that you will be wearing a very special “one of” a kind dress? Our bespoke service allows you to customise a gown, or have you own design created from a sketch on a blank piece of paper. We will work with you to create the dress of your dreams. “From the moment I met Sarah in her beautiful showroom I felt we were on the same wavelength. Her talent and enthusiasm immediately put me at ease and she quickly translated the vision, in my head, of my perfect wedding dress into a beautiful reality.”